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Meet Our Team

*Home Office

  • Wayne Peel

    President
    Office: 254-751-9545 x621
    Mobile: 254-744-5786
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
    Get Directions >>

    CIC, CPCU, CRM - 36 Years' Experience

    Wayne entered the insurance industry in 1976 as a claims adjustor with Floyd West & Co.  In 1978, he accepted an opportunity to attend a comprehensive coverage school in Dallas and later transferred to Austin where he worked as a marketing representative for 3 years.  Accepting a promotion to become one of Floyd West and Co.’s service office managers, he moved to San Angelo.  1 year later, he moved to Waco after accepting a similar position with a larger office.  Wayne has earned CIC and CPCU designations and his focus is on commercial business.  

  • Jeff Peel

    Vice President
    Office: 254-221-8610
    Mobile: 254-238-5379
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
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    CRM, CIC, CISR - 13 Years' Experience

    Jeff graduated in 2002 with a degree in Management from the University of Texas at Austin.  He has since attained Certified Insurance Service Representative (CISR), Certified Insurance Counselor (CIC), and Certified Risk Manager (CRM) designations.  Jeff is also a licensed Risk Manager and specializes in commercial and personal property and general liability exposures.

    Jeff married Jennifer Howe Peel on August 11, 2007.  The happy couple are proud parents of two children; daughter, Harper and son, Cooper.

     "At Pinnacle, we take a proactive, rather than reactive, approach to insurance.  Many of our clients are small business owners, and we understand that their business is typically the single biggest investment they make in their lifetimes.  Our charge as protectors, advisers, and risk managers is critical, and we do not take the responsibility lightly."

  • Don SoRelle

    Producer
    Office: 254-221-8610
    Mobile: 254-723-1243
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
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    CIC - 32 Years' Experience

    Don is a native Wacoan and graduate of the University of Texas in Austin. In 1983, he joined the family insurance agency and for 19 years served as President and part-owner of Brazos Valley Insurance Agency.  He has attained the Certified Insurance Counselor designation and enjoys all aspects of the insurance business.  As a registered representative of Symetra Investment Services, Don is able to help individuals and businesses with their investment and retirement planning. Don is married to Kristi SoRelle and they have two sons, Jeff and Brad.

  • Ann Popp

    Producer
    Office: 254-221-8610
    Mobile: 254-744-8995
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
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    CIC - 30 Years' Experience

  • Caleb Shofner

    Producer
    Office: 254-221-8610
    Mobile: 254-709-2726
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
    Get Directions >>

    SBCS - 2 Years' Experience

  • Peggy Boisseau

    Commercial Lines Customer Service
    Office: 254-751-9545 x620
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
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    22 Years' Experience

  • Angela Dlugos

    Commercial Lines Customer Service
    Office: 254-751-9545 x618
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
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    28 Years' Experience

  • Lora Sykora

    Commercial Lines Customer Service
    Office: 254-751-9545 x625
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
    Get Directions >>

    CIC, ACSR - 12 Years' Experience

  • Denaria Dieterich

    Personal Lines Customer Service
    Office: 254-751-9545 x609
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
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    ACSR - 32 Years' Experience

  • Sandy Van Dyke

    Personal Lines Customer Service
    Office: 254-751-9545 x614
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
    Get Directions >>

    35 Years' Experience

  • Brenda Andrade

    Personal Lines Customer Service
    Office: 254-751-9545 x612
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
    Get Directions >>

    8 Years' Experience

  • Ali Thornton

    Controller
    Office: 254-751-9545 x615
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
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    CISR

  • Carol Hilliard

    Executive Assistant/Receptionist
    Office: 254-751-9545 x610
    Fax: 254-751-9550
    112 Sharron Dr
    Waco TX 76712
    Get Directions >>

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